Our 3 phase program is our USP and involves our PPC specialists putting our proven system into your AdWords or Bing account over 3 phases while continually consulting your throughout this process.
Each of the 3 phases involves a balanced mix of the areas of problem identification, consolidation and regeneration which are covered in our training program.
We work with you to create high performing results-driven campaigns focused on delivering conversions, not just clicks.
Working with you to fully understand you business, your customers and your unique selling points, we develop and create Google Ads campaigns specifically targeted to generated those all-important leads and conversions.
Phase 1
This is where we spend some time going through your account looking at your higher spending campaigns with you trouble shooting and identifying areas of wastage within your search and shopping campaigns.
It’s usually during this first session that we alert you to just how much you are wasting. On average, we see between 30% to 60% of the spend which is being wasted and we concentrate on eliminating the wastage.
Also in phase 1 we look at how we can start to move the higher spending PPC campaigns forward working with you to fully understand your business, your customers and your unique selling points, we develop and create Google Ads campaigns specifically targeted to generate those all-important conversions or leads.
Phase 2
In Phase 2 we continue to look at the other campaigns within your AdWords Account looking at further wastage and opportunities.
We will also continue to further optimise your shopping and search campaigns based on the results of Phase 1.
Phase 3
In Phase 3 we put the finishing touches to your fully optimized campaigns.
We show you how to unlock previously untouched markets for your products and services. This will include targeting new markets and opportunities.